.Precious Visitors, Search Engine Optimization Pros, as well as Digital Marketers,.Hi, I am actually Jenise. I have actually been at the SEJ command for 15 years, along with Loren Cook and also Brent Csutoras at my side as large number owners and also functioning partners.Yesterday, I got out of bed to a massive part of information: s.e.o news author Search Engine Property was actually purchased through advertising resource firm Semrush.There is actually an elephant in the room, so let's begin certainly there.What occurs when a sizable search marketing field gamer gets a noticeable media electrical outlet paid attention to the search marketing market?Will the author's coverage remain unprejudiced and agnostic? Will its own authoritative overviews feature the width and deepness of resources and also systems and also solutions readily available -- a few of which are in direct competition along with Semrush?What happens to Internet search engine Property's mounds and also mounds of existing web content -- short articles, white documents, ebooks, online videos-- that refer to Semrush competitors (umm, in addition to their back links)?What about trustworthy views from respected writers that operate contrarily to the brand new company gathering lines somehow? Will those voices still be actually released, intensified, estimated on SEL? Or thinned, or perhaps silenced?Numerous inquiries.Community responses, until now, have actually been actually either of a favorable, complimentary nature otherwise paid attention to worries of bias.Screenshot from LinkedIn, October 2024.Screenshot coming from LinkedIn, October 2024.Screenshot coming from X (Twitter), October 2024.Screenshot coming from LinkedIn, Oct 2024.Screenshot coming from X (Twitter), Oct 2024.Screenshot coming from X (Twitter), October 2024.SEL as well as Semrush each have been energetic in responding on social networks, reiterating that:." Our plan is to continue to continue to be individual and also impartial. Our goal is actually to supply high quality expertise as we constantly have.".I do believe that these are their intents for the existing content team, in the meantime.I'm curious to observe whether this independence will stand up the exam of your time, after the dust has resolved and also the information of this procurement is actually lining our digital bird crates.I'm interested in figuring out if SEL's content freedom are going to stand the test of investor passions in an NYSE-traded firm that made $305 thousand in earnings last year. I believe our company will certainly require to hang around and also observe.Listed below's Where Internet search engine Publication Stands Up.As one of the last independent authors in the search engine optimisation market, SEJ remains bootstrapped as well as unbossed.No person takes SEJ's strands, controls our backlinks, our coverage, or our texting.That's right. SEJ is actually the natural honey badger of search engine optimization journalism: We mention what our team desire, when our experts want, just how we want.SEJ is still devoted to stating the honest truth (effectively, the fact till points modify with the protocols) about what is actually taking place in search engine optimization as well as advertising and marketing.SEJ is actually still committed to giving unbiased education as well as finest methods for our audiences.A.k.a. company as usual below at SEJ.That Is Actually Search Engine Publication Anyways?Our staff of 26 people around the globe is made up of authors, editors, professionals, technologists, the rear workplace who maintain things operating effortlessly, sales procedures. They produce me so pleased, if I may boast a little bit of.We promote clarity, experimentation, accountability. We do not accept workplace politics or even poisonous actions. I love to assume our team're close-knit. Our team share, our team swear, our experts delight each other with foolish memes. Our company have actually giggled with each other as well as wailed with each other.Most significantly, when the sh * reaches the fan, our company gather. Our experts rally. Our team acquire sandy. Over and over. I ask the staff to attempt once more, to boost, to always keep discovering-- and also they do it. And that is actually when you recognize you have an A-Team on your hands.That's the whole lineup. SEJ possesses no clients. No corporate emperors. And we want it that way.Our freedom has been actually testing sometimes. It will behave to have a company Father Warbucks who can "dim the heavens with individuals," being one of my preferred professionals liked to mention.Therefore it does offer me stop when a rival publisher is actually right now backed through a multi-national company with over 1,000 workers. That is actually a monumental volume of information, firepower, and reach out to.Yet for many years, SEJ's independence has guaranteed our team's potential to give one hundred% objective news as well as education for the hunt marketing community.Our company do what our experts desire. As well as this is what I swear by: That our audiences, our advertisers, our neighborhood is going to give what we need to have to be a tough David to this new Giant.I invite your comments, reviews, and also suggestions to make Search Engine Journal what the search advertising community needs it to be right now. Leave me a message listed below, and I vow to reply.Jenise Uehara.CEO, Online Search Engine Journal.Included Picture: Tanveer Anjum Towsif/Shutterstock.